This list is by no mean exhaustive – please share your best FREE resources for developing your digital presence in the comments box. I think its good to share. Let’s help each other by sharing!
- Website Platform – WordPress or weebly ( I personally prefer WordPress)
- Multiple Social Networking Managing – Hootsuite -one of several tools available, but Hootsuite is my favourite. We have been using this at Luton Culture for a while now
- E-newsletter – Mailchimp – a free e-newsletter service for up to 2000 subscribers – they also have a very clear and cool downloadable resources like getting started and rookie mistake.
- Monitor visitors to your website – Google Analytics – evaluate and analyse your web stuff
- Evaluation – Survey Monkey – I am sure most of you already use this, although I introduced this tool to someone just the other day. Its a great tool to collect, analyse, and cross tabulate evaluation data, and to produce reports from your evaluation.
- Ticketing/ Event attendance – Eventbrite & Attending – both of these let you manage capacity and attendance of your free event for free. You can also sell tickets for your events on eventbrite but there is a charge
- Project task list – Trello – Online to do boards that can be used to manage projects, collate and share ideas for free
- Digital Strategy Development Worksheet – by Thirty8 – A comprehensive guide to developing your digital strategy – remember to start at the strategy level if you have not got one already. Actually, even if you already have a strategy, continuously review it, as the digital world develops faster than the strategy we prepare for it.
- Google Analytics 101 – by Thirty8 – A great starter guide on how to use Google Analytics to evaluate your website performance.
- Digital Engagement Framework and Worksheets – by Jim Richardson and Jasper Visser – This framework and worksheets can help you develop an action plan on how you can engage with your audience.
- Social Media Policies – A list of links of organisations’ social media policies – A springboard to build your own policy