Wordfest – Design

I designed and directed the creation of marketing materials for local literary festival Wordfest. The need was to make the literary festival to be interesting, inclusive and striking.

  • Artwork and layout: Karen Newman – Polka Dot Design
  • Year: 2015
  • Organisation: Luton Culture




  • Created:
    • Booklet
    • Postcards with highlight event
    • Different sized posters and banners
    • Advertisements
    • Templates for online content
    • Many more


Museum Makers – Design Direction

The idea behind this was that we consider that the museum’s local community and volunteers are essential part of the development of the museum. They therefore need to feel that they own the museum, and that the museum is part of them as well.

Instead of the more used puzzle to describe this, we suggested Model making kit such as airfix as an idea to the designers, who in this case is Creative Spark. We also liked the idea that the people running the programme would be working to develop the relationship and be the glue of the airfix. The image below belong to Britmodeller forum.


Creative Sparks then came up with the main colours and key elements designs mainly for the Museum Makers website as you can see the M and the Museum Makers logo has the connecting devices looking like an airfix model.MuseumMakers.png

We then used the elements to other material, we also developed different marketing materials, working with Polka Dot designs.

We created from leaflets to balloons, from vinyl stickers to cover the museum’s windows to lanyard to t-shirts to donation box.


We here was Luton Culture Communication Team and Museum Makers team which was: Laura Lewis, Karlina Craig Barton, Jemma Murphy, Kate John, and Angela Rivers.